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UPTOWN OSPREY

THIS DESIGN WAS FROM A LIVE BRIEF INVOLVING A LIMITED EDITION WHISKY WHICH WAS TO BE PRODUCED AT THE CLYDESIDE DISTILLERY IN GLASGOW. THE BRIEF REQUESTED THAT THE WHISKY WAS TO APPEAL TO BOTH SEASONED WHISKY DRINKERS, AS WELL AS A YOUNGER GENERATION OF WHISKY ENTHUSIASTS. THE DESIGN ALSO HAD TO BE RELATED TO SCOTLAND IN SOME WAY, WHICH IS WHERE THE IDEA OF THE SCOTTISH OSPREY CAME INTO THE DESIGN; FORMING A LARGE PART OF THE DESIGN'S CHARACTER.